Best Looking Vehicle
Many People take meticulous care of their cars and trucks, from weekly waxing to a monthly makeover. Run a contest. Have readers submit pictures of themselves with their vehicles.
Best Looking Vehicle
Many People take meticulous care of their cars and trucks, from weekly waxing to a monthly makeover. The pride they have for their automobile is very obvious. Have fun with your readers and owners of these trucks by running a contest.
Directions:
1) Run a contest. Have readers submit pictures of themselves with their vehicles. Solicit six local dealers to sponsor the contest. Include the cost of a six-month lease on a new vehicle for the grand prize winner in the promotion price.
2) Run three pages incrementally in the classified section of the newspaper: The first page is an initial announcement promoting the contest. Inform readers on how the contest is run, how and where to enter and what the prize is. Let them know that they have to go to one of the sponsoring truck dealers and have their picture taken with the best looking vehicle
3) After the contest has run for a couple of weeks, have the six sponsoring dealers each choose one vehicle as a finalist. On this page, include the pictures of the six finalists and encourage readers to send or drop off votes for “The Best Looking Vehicle.”
4) When the votes have been tabulated, run a page with the names of the six finalists along with a picture of the grand prize winner of “The Best Looking Vehicle.”
Alternative:
1) Solicit six local truck dealers to advertise their business and participate in “The Best Looking Vehicle” contest. Have them promote their dealership and a chance to win a six-month lease on a new vehicle as the grand prize. Arrange a remote at each advertisers location.
2) Announce the contest. Let listeners know that they can come to each dealer on a specific weekend and have their picture taken with their vehicle to enter the contest.
3) Let the contest earn money for a local charity. Have all of the photos put on display at the dealership. Have the photos placed in a vehicle jar. Let your listeners vote for “The Best Looking Vehicle.” by making a donation in the donations jar. Have the jars travel from dealer to dealer with the remote.
4) After the last remote, count all of the money sponsoring each vehicle. The owner of the vehicle with the most money will win a free 6-month lease on a new vehicle. Announce the winner and donate the money to the charity on the air at the end of the last remote.
5) When the votes have been tabulated, run a page with the names of the six finalists along with a picture of the grand prize winner of “The Best Looking Vehicle.”