Clip & Save Promo
A clip and save page featuring businesses offering automotive emergency services should be popular both with your readers and advertisers.
Clip & Save Promo
No one likes to think of being stuck somewhere in the cold with no clue of where to turn or whom to call for help. A clip and save page featuring businesses offering automotive emergency services should be popular both with your readers and advertisers.
Advertisers will see added business and revenues created when their names are instantly accessible to those in need. Readers get some peace of mind and you get increased lineage.
Directions:
Feature a page or half-page with business card size ads featuring businesses catering to automotive problems and emergencies.
Sell the idea. Target towing services, battery suppliers. full service stations, AAA, cell phone dealers and services, and emergency agencies. Some insurance companies have help-lines as well. Fill in any vacant ad spaces on the page with numbers and locations of police, hospitals, etc. Include color in the ad if possible.
Sign up advertisers for a multiple ad commitment and run the promotion weekly throughout the month.
Broadcast Directions:
Sell a series of spots featuring businesses catering to automotive problems and emergencies to be run during drive time or during the news hour.
Sell the idea. Target towing services, battery suppliers. full service stations, AAA, cell phone dealers, and emergency agencies. Some insurance companies have help-lines as well.
For instant name recognition of and long term effects of the advertising, print a directory of the businesses buying into this promotion and offer it to the consumer at the advertiser’s location or at your station free of charge. Include emergency numbers and locations including police, hospitals, etc. Winter car safety information may also be a feature of this directory.
Sign up advertisers for a long term commitment and run the spots throughout the month.. Rotate sponsors.
Alternative:
Sell a series of spots featuring businesses winter driving safety tips to be run during the news hours or bracketing public service announcements.
Sell the idea. Target towing services, battery suppliers. full service stations, AAA, cell phone dealers and service providers, and emergency agencies. Some insurance companies have help-lines as well.
For instant name recognition of and long term effects of the advertising, print a directory of the businesses buying into this promotion and offer it to the consumer at the advertiser’s location or at your station free of charge. Include emergency numbers and locations including local police, state police, hospitals, etc. Winter car safety information may also be a feature of this directory.
Sign up advertisers for a long term commitment and run the spots throughout the month. Rotate sponsors.
