Customer Appreciation

This event can be used any time of the year. It is especially good to use during a traditionally slow shopping time of year or between seasons.

Customer Appreciation

Customer Appreciation is an event more and more retailers are using to reward their current clientelle and to attract new customers. This event can be used any time of the year. It is especially good to use during a traditionally slow shopping time of year or between seasons. Present this to any of your local business/business groups for a special promotion.

Directions:

1) Present the idea to one or a number of retailers (strip mall group, enclosed mall, community retail group, or individual retailer) and run a banner page or section sponsored by the advertisers. Your publication can participate by offering readers prizes or gift certificates from the advertising retailers if they can find a phrase or mark in one of the ads and send it to your publication.

2) Virtually any retailer, restaurant, service provider can us this type of promotion to increase traffic and show their appreciation to heir customers for their continuing patronage and attract new business at the same time.

3) This is an anytime, anywhere sales idea and good public relation for the retailer/service provider. It is also a way for the business to reward their loyal customers, and counter loss of traffic to the mass merchandisers. Work with your individual accounts to determine the best time to feature this type of promotion.